Uhrman says publishers are just slow to embrace new business models

Ouya boss Julie Uhrman believes its just a matter of time before major publishers get on board with her revolution. “The publishers are always late to the newest business models,” Uhrman assertedduring  GamesBeat 2013. “Is it likely an Activision or an [Electronic Arts] will come to Ouya? Absolutely.”

“The reason I don’t have aCall of Dutyor aMaddenor aFIFAon Ouya is because there’s a perfectly good place to play those games today,” she explained. “When those publishers come to us, they’re going to bring the perfect games [for] our platform.”

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Given publishers’reticenceto support better-established platforms such as Wii U and PlayStation Vita, it seems as though there would have to be a sea change before Ouya receives the type of support Uhrman believes is on its way. Perhaps the Android-based microconsole will make waves toward attracting bigger fish after it goesnationwide at Targetlocations this holiday season.

It’s ‘inevitable’ major publishers will come to Ouya, says CEO Julie Uhrman[VentureBeat]

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